Everyone and their dog saw the images on TV. You know, the constant aerial shots of Texas Health Presbyterian Hospital Dallas as the media whipped the country into a frenzied panic. In the immediate aftermath of the crisis, it was up to Texas Health Dallas to salvage their good reputation, and fast.
That’s when Nametag entered the picture. We got the call from the ad agency (Commerce House) on a Monday afternoon and had to start shooting that next day. Amazingly, our producers where able to pull together a full crew and equipment, and we were rolling by 9am the next morning, with Chris Rupert sitting in the director’s chair.
And then there we were, at ground zero and in the presence of truly heroic people, the very healthcare workers who’d put their lives on the line. Every one involved on the shoot—from the PAs to the agency guys—couldn’t help feeling in awe. Incredibly, these frontline heroes were acting grateful to us for helping them out. But we were just doing our job, same as they’d done theirs when treating the 1st Ebola case to hit the US.
If that wasn’t enough to put things into perspective, we were there when President Obama phoned the nurses to thank them for their selfless work under impossible circumstances. We didn’t film the actual call, but we did roll on the emotional outpouring that followed. The nurses all cheered, and cried, and hugged each other. Admittedly, a few of us on the crew got a little teary-eyed.
We just want to say how thankful and honored we are to have been a part of a bit of Dallas History in-the-making. And a huge thanks goes out to Commerce House for their trust in us to pull this shoot off.