A traditional architect builds buildings. A creative architect builds ideas. Meet Nametag’s new Chief Growth Architect, Brandon C. Ricks.
Brandon’s passion for all things creative started in his teen years via the music industry. He often spent weekends in home studios with friends, writing lyrics, producing music, and recording songs. However, music wasn’t Brandon’s sole creative passion. He also gravitated toward theatrical expression and found himself immersed in various school productions as well as being casted in local commercials and industrial films. In college he loaded his schedule with creatively-focused courses like set design, theater, audio engineering, digital interface, and survey of the music business. He was becoming more and more enthralled with the creative process every day: concepting, developing, strategizing, and building greatness.
Since, Brandon has worked as a director for onsite activations on Warped Tour, developed local radio and promotions strategies for touring artists, created radio sponsored meet & greets with Brian “Head” Welch, executed unique concepts like the “Catch a Free Ride” promotion sponsored by Uber and 102.1 the Edge, co-produced “The End of Malice” documentary featured on REVOLT TV and NETFLIX while executive producing the soundtrack to the film, and spearheaded the acquisition of the “Loud Krazy Love” documentary on Showtime.
Brandon specializes in realizing an idea, developing that idea, creating strategy behind it and, ultimately, bringing the idea to fruition. This is why he’s Nametag’s Chief Growth Architect, and we can’t wait to see what he builds next!